Cultural Velocity – Berger & Burford
Cultural Velocity Jonah Berger & Stefan Burford The one sentence summary Brands can use agitation, collisions, proximity, spotlights and contributors to ensure
Cultural Velocity Jonah Berger & Stefan Burford The one sentence summary Brands can use agitation, collisions, proximity, spotlights and contributors to ensure
The one sentence summary Leaders who adopt an infinite mindset build stronger, more innovative and inspiring organisations - playing in an infinite
The one sentence summary Hit makers create moments of meaning by marrying new and old - they are the architects of familiar
The one sentence summary Change doesn’t happen faster now. There is just more of it – high frequency change. WHAT THE BOOK
The one sentence summary Celebrating starts and finishes is all very well, but we should also discuss the messy journey in between