The Illusion Of Choice – Richard Shotton
The one-sentence summary Businesses can take advantage of behavioural quirks to win customers, retain them, and sell more. Can't be bothered to
The one-sentence summary Businesses can take advantage of behavioural quirks to win customers, retain them, and sell more. Can't be bothered to
The one-sentence summary It is possible to outwit narcissists if you understand what makes them tick and tackle their objectives head on.
The one sentence summary The most intelligent people can still be remarkably stupid when they fall into the intelligence trap. Can't be
The one sentence summary You can fight the biases that distort decision-making by learning to recognize them and using a range of
The one sentence summary You can change anyone’s mind if you correctly understand the five barriers to change and remove the roadblocks