Revenge Of The Tipping Point – Malcolm Gladwell
The one-sentence summary Tipping points have a dark side when contagious social or physical phenomena take off in unwanted and unanticipated directions.
The one-sentence summary Tipping points have a dark side when contagious social or physical phenomena take off in unwanted and unanticipated directions.
The one-sentence summary Most of our calories now come from a novel set of substances presented in products that are industrially processed
The one sentence summary Life will always throw you curveballs but it’s how you respond that counts. Can't be bothered to read
The one sentence summary You can change anyone’s mind if you correctly understand the five barriers to change and remove the roadblocks
The one sentence summary It is vital to think about how you think about advertising, because many assumptions often taken for granted