The Business Playground – Dave Stewart & Mark Simmons
The one-sentence summary Unlearn your serious side and relearn how creativity can stimulate commerce. WHAT THE BOOK SAYS Grown-ups can rediscover the
The Art Of Creative Thinking – John Adair
The one-sentence summary You can be more creative if you train yourself to think differently. WHAT THE BOOK SAYS Once you understand
Sticky Wisdom – Matt Kingdon et al.
The one-sentence summary To hatch a decent creative idea you need to have high quality stimulus, protect and nurture young ideas, and
Revolution – Bill Lucas
The one-sentence summary We need to unlearn and learn constantly to keep adapting to an ever-changing world. WHAT THE BOOK SAYS To
Obliquity – John Kay
The one-sentence summary Our goals are best achieved indirectly, so consider taking the oblique route. WHAT THE BOOK SAYS Paradoxically, many goals