The Challenger Sale – Dixon & Adamson

The one-sentence summary The best sales people don’t just build relationships with customers - they challenge them. WHAT THE BOOK SAYS The

The Challenger Sale – Dixon & Adamson2020-09-23T12:03:23+00:00

Talk Lean – Alan Palmer

The one-sentence summary Talking lean means combining directness with politeness to develop quicker results and better relations. WHAT THE BOOK SAYS ·

Talk Lean – Alan Palmer2020-09-23T12:03:34+00:00

Contagious – Jonah Berger

The one-sentence summary Your product or idea is more likely to catch on if you give it social currency, make it useful

Contagious – Jonah Berger2020-09-23T12:03:38+00:00

To Sell Is Human – Daniel Pink

The one-sentence summary Selling is no longer solely the domain of salespeople, because we are all trying to move each other in

To Sell Is Human – Daniel Pink2021-09-30T10:03:45+00:00

The Art Of Choosing – Sheena Iyengar

The one-sentence summary True choice requires the correct balance of freedom to choose an option, and freedom from choosing it by an

The Art Of Choosing – Sheena Iyengar2020-09-23T12:03:44+00:00
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