Why Business People Speak Like Idiots – Fugere, Hardaway, & Warshawsky The one-sentence summary Capture people’s imagination by avoiding jargon, sameness, hard sell, and boring material. WHAT THE BOOK SAYS Bull has become Why Business People Speak Like Idiots – Fugere, Hardaway, & Warshawskyadmin2020-09-23T12:03:57+00:00