The Wisdom of Crowds – James Surowiecki
The one-sentence summary Forget individual choice – people just copy each other, but crowds usually get it right. WHAT THE BOOK SAYS
Screw it, Let’s do it – Richard Branson
The one-sentence summary People will always tell you it can’t be done, but if you have faith in yourself, it almost always
Fooled By Randomness – Nassim Nicholas Taleb
The one-sentence summary Don’t fool yourself: much business performance is down to chance, not skill. WHAT THE BOOK SAYS Everyone wants to
Podcast 9, Herd by Mark Earls and The Wisdom of Crowds by James Surowiecki
This week a combined podcast featuring Herd by Mark Earls (book summary posted last year - see Earls right) and The Wisdom of Crowds
Buyology – Martin Lindstrom
The one-sentence summary People don’t always buy things for the reasons they think they do. WHAT THE BOOK SAYS Subtitled How everything