The Icarus Deception – Seth Godin

The one-sentence summary It’s better to be sorry than safe, so ditch the old rules. Move out of your comfort zone, and

Podcast 14, Purple Cow by Seth Godin

This week another one from Seth Godin - Purple Cow. Download Purple Cow    

Purple Cow – Seth Godin

The one-sentence summary Do the opposite of everyone else and you will be more distinctive. WHAT THE BOOK SAYS · There is