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In Search of the Obvious – Jack Trout

The one-sentence summary Marketing is a mess, so stop overcomplicating everything and do some simple thinking based on your brand’s obvious differentiating

In Search of the Obvious – Jack Trout2025-10-30T12:34:10+00:00

The Wisdom of Crowds – James Surowiecki

The one-sentence summary Forget individual choice – people just copy each other, but crowds usually get it right. Want to buy the

The Wisdom of Crowds – James Surowiecki2025-10-30T12:42:04+00:00

Screw it, Let’s do it – Richard Branson

The one-sentence summary People will always tell you it can’t be done, but if you have faith in yourself, it almost always

Screw it, Let’s do it – Richard Branson2025-10-30T12:45:45+00:00
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