Switch – Chip and Dan Heath
The one-sentence summary You can get people and organizations to switch their behaviour if you direct the rider, motivate the elephant, and
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Made To Stick – Chip and Dan Heath
The one-sentence summary If you want to make your message stick, make it simple, unexpected, concrete, credible, emotional, and a story. Want
Through The Language Glass – Guy Deutscher
The one-sentence summary The language we speak affects the way we view the world and works through two perspectives – language as
The Procrastination Equation – Piers Steel
The one-sentence summary Self-deception and procrastination go hand-in-hand, exploiting the thin line between couldn’t and wouldn’t, but there are things you can
The Upside Of Irrationality – Dan Ariely
The one-sentence summary Defying logic can have unexpected benefits, and ‘living irrationally’ can lead us to better decision-making and ultimately a happier,