ZAG – Marty Neumeier
The one-sentence summary When everybody else zigs, you should zag. Radical differentiation is the number one strategy of high performance brands. Want
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Foyles Business Highlight of the Month December 2010
It's great to be able to report that Greatest Hits has been selected as the Foyles Business Highlight of the Month for
Creative Disruption – Simon Waldman
The one-sentence summary To survive in a digital world, companies need to transform the core, find big adjacencies, and innovate at the
Why Business People Speak Like Idiots – Fugere, Hardaway, & Warshawsky
The one-sentence summary Capture people’s imagination by avoiding jargon, sameness, hard sell, and boring material. Want to buy the book? CLICK HERE
Monkeys With Typewriters – Jemima Gibbons
The one-sentence summary Co-creation, passion, learning, openness, listening, and generosity are at the heart of social media at work. Want to buy