Why Business People Speak Like Idiots – Fugere, Hardaway, & Warshawsky
The one-sentence summary Capture people’s imagination by avoiding jargon, sameness, hard sell, and boring material. Want to buy the book? CLICK HERE
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Monkeys With Typewriters – Jemima Gibbons
The one-sentence summary Co-creation, passion, learning, openness, listening, and generosity are at the heart of social media at work. Want to buy
Bad Language – Graham Edmonds
The one-sentence summary Language in the workplace matters – it can inspire or deflate, so choose your words carefully. Want to buy
Why We Buy – Paco Underhill
The one-sentence summary Small changes to the shopping experience can make a huge difference to sales. Want to buy the book? CLICK
Why Entrepreneurs Should Eat Bananas – Simon Tupman
The one-sentence summary Whatever type of place you work in, you need to take an entrepreneurial view of your work. Want to