Bad Language – Graham Edmonds
The one-sentence summary Language in the workplace matters – it can inspire or deflate, so choose your words carefully. Want to buy
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Why We Buy – Paco Underhill
The one-sentence summary Small changes to the shopping experience can make a huge difference to sales. Want to buy the book? CLICK
Why Entrepreneurs Should Eat Bananas – Simon Tupman
The one-sentence summary Whatever type of place you work in, you need to take an entrepreneurial view of your work. Want to
Welcome to the Creative Age – Mark Earls
The one-sentence summary There is no point in pursuing creativity without a purpose. Want to buy the book? CLICK HERE WHAT THE
Truth, Lies and Advertising – Jon Steel
The one-sentence summary Great research, instead of driving a wedge between communicators and the people they aim to persuade, should be a